The Residential Reformation plan
and implement smart automation systems for multi-million dollar
properties. The firm is unique in assessing the lighting, electrical
and data needs of a home by reviewing the inhabitants’ lifestyle
requirements, rather than from a purely technical perspective. Manmade
was commissioned to rebrand the company as the existing name did
not reflect this humanistic approach to architectural services.
The company was renamed ReForm Design Group, keeping
the transformational intent of the old identity while speaking more
directly to their target market of architects and interior designers.
A modern wordmark (1) was designed
together with a complete business system (2),
presentation tools, planning documents and a set of multi-use 'smart
home' icons (3). + Full Case Study
